Saturday 27 February 2016

Australian Social Media Saturation



Our first report with 2016 numbers and as predicted we’ve seen an important increase from Facebook.
Facebook has reached 15 million users in Australia. According the Australian Bureau of Statistics there are now approximately 24 million Australians. This means 62.5% of the total Australian population has a Facebook account. This is a huge statistic in itself.
Social Media Statistics Australia – January 2016
1. Facebook – 15,000,000 users (up 2 million users comparing figure from January 2014)
2. YouTube – 14,000,000 UAVs
3. WordPress.com – 5,650,000
4. Instagram – 5,000,000 Monthly Active Australian Users (Facebook/ Instagram data)
5. Tumblr – 4,500,000
6. LinkedIn – 3,700,000
8. Twitter – 2,800,000 Active Australian Users
7. Blogspot – 2,450,000
9. WhatsApp – 2,400,000 Active Australian Users
10. TripAdvisor – 2,200,000
11. Snapchat – 2,000,000 approx Monthly Active Australian Users
12. Tinder – 1,900,000 Australian users
13. Yelp – 1,500,000
14. Flickr – 600,000
15. Pinterest – 300,000
16. Reddit – 120,000
17. MySpace – 80,000
18. Google Plus – 60,000 monthly active Australian users approx
19. StumbleUpon – 40,000
20. Foursquare/Swarm – 19,000
21. Digg – 15,000
22. Delicious – 13,000
23. Periscope – 10,000
Social Media Statistics Australia - January 2014
1. Facebook – 13,000,000 users
2. YouTube – 12,400,000 UAVs
3. WordPress.com – 6,500,000
4. Tumblr – 4,900,000
5. LinkedIn – 3,300,000
6. Blogspot – 3,000,000
7. Twitter - 2,500,000 Active Australian Users
8. Instagram - 1,600,000 Active Australian Users
9. TripAdvisor – 1,200,000
10. Snapchat - 1,070,000 Active Australian Users
11. Flickr – 810,000
12. Pinterest – 440,000
13. Yelp – 200,000
14. MySpace – 190,000
15. Reddit – 170,000
16. Google Plus – approx 65,000 monthly active Australian users
17. StumbleUpon – 62,000
18. Foursquare – 35,000
19. Digg – 27,000
20. Delicious – 20,000

Is you business on Social Media? Why Not?

1 comment:

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