Large Business Using Social Media

Coca-Cola’s CEO Muhtar Kent says the company’s social media spending represents 20 percent of their advertising budget, compared to just three percent of the total only 5 years ago. And in a surprising twist, he says “We have more than 33 million fans on the Coca-Cola Facebook page, the largest Facebook page of any single brand -- and it wasn’t even created by us.”

In February 2011, Mazda launched their first Facebook Check-in Deal, and tracked a 34% increase in sales of the company’s new Mazda MX-5 Miyako roadsters as a result -- significantly increasing dealer walk-in traffic and exceeding its sales target for the month.

Facebook as a marketing tool allows all business no matter what size to get a Social Media presence. A marketing platform where you can be right beside companies the size of Coca-Cola.

Do you want a Social Media Marketing Plan ?  Contact us !!!

Call me on 0402741740 or 0414900030 and we can have a chat.
Speak soon,

Michael Becker

Social Media Provides a Great Forum for Companies

Using social media to build your business is all about having a dialogue. Traditional marketing approaches of talking 'at' people don't cut it. "Finding out where your customers are spending their time on the web and joining them in authentic, genuine exchanges that add value, is essential.

As a lot of companies are finding out, there is no exact science to social media. But a good business will have a well thought out strategy that utilises social media as one of the tools to grow their business.

Businesses need to show:

• Clarity and consistency with their messages
• Focus on having genuine and authentic conversations
• Reward and celebrate loyal customers
• Add value to the conversations, offering appropriate advice and expertise
• Deal with any negative commentary or issues raised, quickly and honestly

So contact Michael on 0414900030

http://michaelbeckersocialmediabusinessbooster.com.au

Social Media Why Business need to get on board

Social Media is transforming the way the world does business, particularly marketing. 

The window of opportunity that is open right now which is likely to close in the near future.

Even if you are one of the (very small) minority of business owners who has the technical knowledge and knows what to do to correctly utilize social media across the different platforms to build your business, the reality is that you don’t have the available time to devote to social media.

Employing a Social Media Manager  is an option or your business could outs source, to a Social Media Consultant.

6 Ways To Use Social Media Marketing To Achieve Your Acquisition Goals

6 Ways To Use Social Media Marketing To Achieve Your Acquisition Goals

1. Monitor and track conversations across the web. Do this by following key people on Twitter, connecting with them on Linked In and Facebook, subscribing to their blogs and setting up Google Alerts. Look for opportunities to:

• Generate leads: people who are looking for information, or are unhappy with a competitor’s product.
• Increase Conversions and Interactions: people sharing a problem or need that you provide a solution for.
• Improve customer service: both happy and unhappy clients.
• Learn more about your competitors: monitor what conversions are being said about your competitors.
• Identify new markets: track your target audience to learn more about their needs.
• Stay up to date with the latest news and information and for your industry.

2. Connect with your prospects and customers, and listen to what they're saying about your industry, your competitors and you.

3. Engage in conversations to build trust and authority.

4. Generate inbound links to your website, this will boost your organic rankings.

5. Build a credible reputation, a voice of authority in your industry.

6. Promote your valuable content, pulling leads into your funnel.

http://michaelbeckersocialmediabusinessbooster.com.au